Growth
The upside of this recession? Hi from sunny (ish) Dublin Recessions: The Executive Summary: * The sooner you’re in a recession, the sooner you’re out * Buyer rationale is easier to predict as there’s more certainty * A lot of bad stuff has already happened * AI – the Average Intern – won’t
AI
The holes in AI messaging Hi guys Sorry it’s late this week. Half term and kids running around. (Quite nice really, but they’ve been banned from their computers today for being naughty.) Now with all the noise about AI, this week I have a test for you. I’m not seeing a credible benchmark,
Growth
And other major consultancies… Hi guys, Taking out the incumbent can seem overwhelming, but if you don’t try, you’ll never know. I’ve led a number of projects either in brand comms or bid sales – to replace the existing supplier to a customer. Often big, hefty organisations that look
Growth
Paws for Thought: Insights on Pet Care Pricing A month ago, I had to take my dog to the vet. She had an infection of the womb called Pyometra. The vet looked at me and said: “This is very serious. We need to operate on your dog now to remove her womb or she could die. Pyometra kills a lot
