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The AI Boom: Innovation or Instability? AI

The AI Boom: Innovation or Instability?

One economist warns exaggerated expectations could drive interest rates to 16%, slow consumer spending and concentrate wealth among AI system owners. The promise of transformation is real, but so is the risk of economic imbalance. If you're not learning AI skills, you're almost certainly

Dan Ilett · 2 min read min read
Thank you. Growth

Thank you.

Hi guys, I just want to take a moment to say a massive thank you for reading The Executive Summary. Whether you’ve been here since the start or joined us recently, your support means the world to me. This platform exists because of you—your curiosity, your engagement and your willingness

Dan Ilett · 2 min read min read
8 Marketing Changes You Need to Master Growth

8 Marketing Changes You Need to Master

Marketing gets harder every year. More noise. Fewer eyeballs. Here are my thoughts on how you stay relevant, stand out and get ahead. Breakdown StrategyWhy It MattersWhat to DoAI-Powered PersonalizationPersonalization isn’t a luxury—it’s the standard. Without it, you’re invisible.Invest in

Dan Ilett · 3 min read min read
Scary: If you read one thing today, make it this... AI

Scary: If you read one thing today, make it this...

ChatGPT: "AI is unlikely to "seize" control in a dramatic coup—it will gradually take over because it’s better, faster, and more reliable than humans in many domains. AI will effectively control large parts of human life through necessity, dependency, and influence."

Dan Ilett · 57 min read min read
If you need introductions, just ask... Leadership

If you need introductions, just ask...

Many people are currently out of work and in need of support. It's brutal out there. As you know, I've run the Growth Blockers research on corporates and more recently have been pulsing for TikTok feedback. People are starting to lose hope. Unfortunately, ATS systems and LinkedIn aren’t

Dan Ilett · 3 min read min read
Crypto's marketing sucks... Growth

Crypto's marketing sucks...

Crypto’s Wild West... If the crypto world were a western, we’d be watching a country of outlaws with no sheriff in sight. Sure, people are finding gold, but keeping hold of it is another thing. I heard a horrifying story about a professional crypto trader who got chased from country to

Dan Ilett · 2 min read min read
Fortune favours the bold Growth

Fortune favours the bold

There is one outstanding reason Trump beat traditional politicians again - and the opposition has still not learned its lesson. It's the same reason the Brexit vote won. He is bold. He uses common nouns and simple verbs rather than abstract nouns and complex concepts. Children can

Dan Ilett · 4 min read min read
Hospitals 1: Entrepreneurs 0 Leadership

Hospitals 1: Entrepreneurs 0

If you go to an Indian restaurant, you shouldn't expect fish and chips. Equally, if you order a Labour government, entrepreneurs can't expect support. The problem is - the Conservatives showed no love to them either. The UK needs investment and with such a huge Labour majority, it was

Dan Ilett · 4 min read min read
The $125Bn Company You've Never Heard Of Growth

The $125Bn Company You've Never Heard Of

Hello working and non-working people How are you experiencing your new social British category? Let me tell you about a tech company you've probably never heard of that's worth more than Nike. ServiceNow is sitting at a casual $125 billion market cap, yet most people outside of tech have

Dan Ilett · 2 min read min read
3 events for your diary... Growth

3 events for your diary...

For keen-eyed readers, you'll have noticed some changes in our events and dates etc. That's because we realised we need to buy you a drink and ask you what's valuable to you before we go big on events. So we’d like to invite you to the Big Intro of The Executive Summary’s event series at a

Dan Ilett · 2 min read min read
Is anyone looking out for entrepreneurs? Leadership

Is anyone looking out for entrepreneurs?

By Nick Parminter, Chief Exec of Class 35 Rachel Reeves considers raising Capital Gains to 39% as well as scrapping or at least heavily reducing entrepreneurs relief. At the same time employment reforms will make it harder for businesses to alter headcount under the two years protected

Dan Ilett · 1 min read min read
Has talent moved to TikTok? Leadership

Has talent moved to TikTok?

Last Friday evening at 10pm, I was invited to join a TikTok live. My Susan Boyle moment had finally arrived. No, it was not the tortilla challenge. It was a session with hundreds of graduates and students who wanted careers advice. Engagement was off the charts. 10pm. Friday. I am new to

Dan Ilett · 4 min read min read