Andy Burnham's biggest problem: sales
Can the marketing CEO build and deliver a sales plan?
Insights on business strategy, decision-making, market positioning and the leadership choices that drive growth, resilience and long-term competitive advantage.
Can the marketing CEO build and deliver a sales plan?
Growth
And it's not an insult...
It's all in the Executive Summary
Growth
Blaming AI and weak government is so yesterday
A nice little snapshot to help your thinking (and put your budget in the right places...)
From your roving reporter and AI gossip queen, Dan Ilett
How consultancies will begin to change and what to do about it
The government tries to help rather than add friction
Bye bye, searchy, searchy
Hedging your overhead certainty according to oil price
Growth
The seven things every business plan executive summary needs, with worked examples. Plus length, structure and the mistakes investors see again and again.
Just as you have your head around AI, quantum computing wants to have a pop at you as well. Our resident expert in quantum computing, Jonathan Loretto, schools us in what we need to know as CEOs… You know that feeling when someone explains something so genuinely world-altering that you